王化回应小米重夺东南亚智能机第一：不容易

Core Insights - The Southeast Asian smartphone market experienced a year-on-year decline of 1% in Q2 2025, with a total shipment of 25 million units [1][2][4] Company Performance - Xiaomi regained the top position in the Southeast Asian smartphone market for the first time in four years, with a shipment of 4.7 million units and a market share of 19%, reflecting an 8% year-on-year increase [1][2][4] - Transsion ranked second with a shipment of 4.5 million units and an 18% market share, showing a significant year-on-year growth of 17% [1][4] - Samsung secured the third position with 4.3 million units shipped and a market share of 17%, but experienced a 3% decline year-on-year [1][4] - OPPO (excluding OnePlus) ranked fourth with a shipment of 3.5 million units and a market share of 14%, marking a substantial year-on-year decrease of 19% [1][4] - Vivo came in fifth with 2.8 million units shipped and an 11% market share, reflecting a year-on-year decline of 21% [1][4]