Core Insights - The Z generation is becoming a major force in the fund investment sector, with 40% of investors aged 25-35 and 20% aged 18-25, indicating a shift in wealth management perspectives among younger investors [1][2] - The A-share market's strong performance has created a favorable environment for young investors, as evidenced by the major indices reaching new highs [1] - The rise of mobile internet and social media has lowered investment barriers and accelerated financial literacy among the younger demographic [1] Investment Preferences - 68% of investments are in active equity funds and index funds, reflecting confidence in structural market trends, while 20% is allocated to low-volatility products [3] - The top regions for fund purchases are Guangdong, Jiangsu, and Beijing, highlighting a correlation between economic vitality and investment enthusiasm [3] Strategic Initiatives - JD Finance is transitioning from a "fund sales platform" to an "asset allocation service provider," focusing on a refined fund classification system and AI-driven market insights [2][3] - The platform aims to enhance investor experience by optimizing service models and providing professional tools for investment strategy [3][4] - Future plans include deepening service concepts through technology and professional services to create more value for investors [4]
90后正在成为基金投资主力军
Hua Er Jie Jian Wen·2025-08-13 07:57