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汇源指责每日优鲜品牌管理公司侵权,导致汇源品牌信誉严重受损

Core Viewpoint - Beijing Huiyuan accused Beijing Meiri Youshuan Brand Management Co., Ltd. of unauthorized use of the "Huiyuan" name for招商 activities, leading to significant damage to Huiyuan's brand reputation [1][6]. Group 1: Company Actions and Statements - Huiyuan issued a statement on August 12, 2023, to publicly address the unauthorized招商 activities by Beijing Meiri Youshuan [1]. - The statement emphasized that Beijing Meiri Youshuan has no rights to conduct any招商, sales, or promotional activities under the "Huiyuan" name [6]. - Huiyuan clarified that any contractual disputes between Meiri Youshuan and its clients are unrelated to Huiyuan, urging parties to verify transactions before proceeding [6]. Group 2: Background Information - The involved "Beijing Meiri Youshuan Brand Management Co., Ltd." is a relatively new micro-enterprise, established in November 2023, with a registered capital of 10 million RMB [7]. - In contrast, the well-known "Meiri Youshuan" e-commerce platform is operated by a different entity, Beijing Meiri Youshuan E-commerce Co., Ltd., founded in October 2014, with a registered capital of approximately 3.19 billion RMB [7]. - Huiyuan's customer service indicated that there was a previous cooperation agreement with Meiri Youshuan, which has since expired, yet Meiri Youshuan continues to use Huiyuan's distribution rights [6][7].