Core Viewpoint - Audi is positioning itself as a leader in integrating intelligent driving technology into both fuel and electric vehicles, emphasizing the concept of "intelligent equality" between the two types of vehicles [1][2]. Group 1: Product Launch and Strategy - Audi has launched two strategic models: the A5L, the world's first fuel vehicle equipped with Huawei's intelligent driving system, and the Q6L e-tron, based on the PPE electric platform [1][2]. - The A5L and Q6L e-tron utilize Huawei's customized QianKun intelligent driving technology, featuring dual laser radar and visual fusion perception for advanced driving assistance [1][2]. - The Q6L e-tron is positioned as a competitor in the luxury electric vehicle market, with a price range of 348,800 to 398,800 yuan, while the A5L is priced between 239,800 and 289,800 yuan, making it more competitive against traditional luxury fuel vehicles [3]. Group 2: Market Position and Sales - As of 2024, Audi's electric vehicle sales are projected to account for only 9.7% of total global sales, with fuel vehicles still making up over 90% of sales in China [2]. - Audi has retracted its goal for full electrification by 2033, indicating a continued commitment to fuel vehicles without a set termination date for their production [2]. Group 3: Future Plans - Audi plans to launch a new series of internal combustion and plug-in hybrid vehicles between 2024 and 2026, with significant releases expected in 2025 and 2026 [4]. - The company is executing a large-scale product layout in China, focusing on both electric and internal combustion engine vehicles to strengthen its market presence [4].
华为智驾入奥迪:油车能否重启“黄金年代”?
2 1 Shi Ji Jing Ji Bao Dao·2025-08-13 13:25