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Kingsford® Announces Pass The Tongs, a National HBCU Partnership to Empower the Next Generation of Barbecue Culture
CloroxClorox(US:CLX) Prnewswire·2025-08-13 18:08

Core Concept - Kingsford® has launched the "Pass The Tongs" initiative in Atlanta to celebrate Black grilling traditions and empower future grillers through culture, education, and community connection [1][3]. Group 1: Initiative Overview - "Pass The Tongs" is part of Kingsford's mission to preserve barbecue traditions and support future changemakers, having invested over $355,000 in the barbecue community since 2021 through its "Preserve the Pit" initiative [3]. - The initiative includes partnerships with Historically Black Colleges and Universities (HBCUs) and local organizations to highlight stories and traditions that have influenced generations [3][4]. Group 2: Events and Activities - The initiative will feature a series of events in Atlanta, starting with a Greek grill-off and smokehouse sampling at the Atlanta Greek Picnic [5][6]. - Upcoming events include "Morehouse Hump Wednesday" on August 27, featuring curated grill tastings and discussions on cultural preservation, and "Taste of Soul Atlanta" on August 30, showcasing regional barbecue styles [8]. Group 3: Company Background - Kingsford, founded over 100 years ago, is recognized as America's favorite charcoal brand, maintaining its production in the USA with both North American and global ingredients [7]. - The brand is synonymous with the authentic experience of charcoal grilling, catering to a diverse audience from novice grillers to professional chefs [7].