发挥软硬件优势 家电企业加码智慧楼宇业务

Core Insights - The leading home appliance companies are diversifying their businesses and entering new sectors such as robotics, healthcare, photovoltaics, and machine tools to create a second growth curve [1][6] Group 1: Smart Building Sector - Smart buildings have become a focal point for many companies, particularly in the home appliance sector, with Midea rebranding its central air conditioning division to Midea Building Technology to enter this market [2] - Midea Building Technology focuses on providing comprehensive smart building solutions, including HVAC, smart elevators, building automation, and energy management, emphasizing low-carbon and intelligent features [2][4] - Other companies like Haier and Siemens are also entering the smart building market, with Haier developing a smart building ecosystem that offers solutions for the entire lifecycle of buildings [2][3] Group 2: Green and Low-Carbon Development - The construction sector is a significant contributor to national carbon emissions, prompting many smart building companies to prioritize green and low-carbon development [4] - Midea Building Technology aims to enhance building energy efficiency while ensuring comfort through its core business areas, which include HVAC, elevators, building control, and energy management [4] - Successful retrofitting projects, such as the transformation of the Citibank building in Shanghai, demonstrate significant energy savings and carbon emission reductions [5] Group 3: Diversification Strategies - Home appliance companies are actively transforming and entering various sectors, including robotics, energy storage, healthcare, and machine tools, to establish a second growth curve [6][7] - TCL has expanded into smart terminals, semiconductor displays, and new energy photovoltaics, becoming a competitive global smart technology group [7] - Gree Electric Appliances is also pursuing diversification beyond home appliances, entering high-end technology industries through acquisitions and new business ventures [7] - Midea Group has been proactive in expanding beyond home appliances, focusing on robotics, smart buildings, energy storage, and healthcare, with a goal to increase the proportion of B2B business revenue [7]