文体旅新业态百花齐放 “体育+消费”释放夏日经济新活力

Group 1 - The integration of sports events with tourism is becoming a new driving force for local economies, transforming "events" into "new avenues" for economic growth [1][6] - In Xinjiang, an international Go tournament attracted approximately 15,000 visitors, generating a tourism revenue of 4.95 million yuan, showcasing the potential of sports events to boost local tourism [4] - In Zhejiang, the 2025 Zhejiang Urban Basketball League has drawn significant tourist attention, with local governments distributing 96.65 million yuan in consumer vouchers, leading to a total consumption increase of 423 million yuan [6] Group 2 - The "Grassland Village Volleyball" event in Inner Mongolia has become a significant cultural brand since its inception in 1968, enhancing local economic activity during the summer [8][12] - The recent volleyball tournament involved 40 teams and 100 matches, contributing to local economic stimulation and community engagement [10] - The event has led to a 11% increase in total visitors, reaching over 1.55 million, and a 14.2% rise in tourism revenue, totaling 2.72 billion yuan [14]