专访EHL首席执行官：酒店及泛服务业如何对抗孤独？

Core Insights - The establishment of the Hainan Lausanne Tourism University in Sanya represents a strategic move to reconnect the essence of hospitality amidst technological and societal changes [1][2] - EHL aims to become the top choice for hotel and service industry education for Chinese students, recognizing the market's growth potential and international talent demand [1][2] - EHL has been focusing on the Chinese market, establishing local offices in Beijing and Shanghai to enhance educational cooperation and resources [2][3] Market Evaluation - China is identified as one of the three core markets for EHL, evaluated based on market attractiveness and accessibility [3][4] - The booming hotel industry and related luxury sectors, along with China's economic resilience, make it an attractive market [3] - EHL's local offices in China facilitate a collaborative operational model, treating China as an equally important base alongside Switzerland [3] Student Engagement - Chinese students show high adaptability to EHL's curriculum and possess strong cross-cultural capabilities, with a stable representation of 13% among international students [4] - EHL's approach to the Chinese market reflects a deep recognition of the educational consumption potential and talent cultivation value [4] Industry Perception - The hospitality and service industry is often misunderstood as a low-skill career path, but it requires a combination of high-level competencies [5] - EHL emphasizes the importance of comprehensive skills in hospitality, including language proficiency, communication, cultural sensitivity, and leadership [5] Employment Landscape - The hotel industry is experiencing improvements in salary structures and working conditions, with a shift towards modern management cultures [6] - EHL graduates are not only employed in hotels but also in luxury goods, finance, events, aviation, and consulting, showcasing the transferable skills gained through their education [6] Technological Impact - The hospitality industry is undergoing significant changes driven by technology, including AI, robotics, and the sharing economy [7][8] - EHL recognizes the role of hospitality in fostering emotional connections and aims to integrate this understanding into its curriculum [8] Educational Innovation - EHL is adapting its educational model to include technology literacy as a fundamental skill for future leaders in hospitality [9][10] - The curriculum incorporates practical experiences, allowing students to engage in real-world applications of technology in the industry [10] Future Trends - The expectations and learning behaviors of Generation Z students are evolving, prompting EHL to consider more flexible and personalized educational offerings [11] - Despite technological advancements, the value of face-to-face interactions remains crucial in hospitality education, addressing the challenges of social isolation [11]