Core Insights - The Tmall store "Wahaha Official Flagship Store" has been renamed to "Tongyuan Kang Food Specialty Store," raising public speculation about changes in operational rights [1][5] - The new store is operated by Tongyuan Kang E-commerce (Hangzhou) Co., Ltd., which has become independent from Wahaha, confirming the end of their partnership earlier this year [5] - The operational rights of the Wahaha brand's Tmall flagship store have been transferred to Hangzhou Hengyi E-commerce Co., Ltd., closely linked to Wahaha Group's chairman, Zong Fuli, indicating a strategic shift in Wahaha's e-commerce strategy [7] Company Structure - Tongyuan Kang E-commerce (Hangzhou) Co., Ltd. is backed by Sanjie Investment Group, which holds 75% of its shares, with the actual controller, Du Jianying, owning 99.8% [7]
娃哈哈天猫旗舰店“换帅”,同源康接手又易主宗馥莉公司?
Sou Hu Cai Jing·2025-08-14 08:58