聚焦广告制作“源头”守护宣传合规线

Core Points - The article discusses a special inspection action organized by the E'min County Market Supervision Administration to regulate the advertising market and enhance the quality of advertising releases [1][2] - The inspection focuses on various advertising businesses and platforms, ensuring compliance with legal requirements and the authenticity of advertising content [1] Group 1: Inspection Details - The inspection targets advertising operators, including traditional and new media platforms, checking for proper registration and valid qualifications [1] - Key areas of scrutiny include the completeness of advertising business procedures, adherence to review processes, and verification of documents for advertisements requiring prior approval [1] - The enforcement officers utilized a combination of on-site checks and document reviews to address identified issues, providing immediate rectification suggestions to non-compliant operators [1] Group 2: Regulatory Actions - The E'min County Market Supervision Administration plans to maintain a "zero tolerance" approach towards illegal activities discovered during inspections, aiming to penalize typical cases [2] - The administration encourages public participation in supervision by facilitating complaint and reporting channels, fostering a collaborative regulatory environment [2]