宗馥莉出手，投资10亿元，80000㎡工厂招标

Core Viewpoint - The recent approval of the new beverage production base project by Xi'an Hengfeng Beverage Co., Ltd. marks a strategic shift for the Wahaha Group, particularly under the leadership of Zong Fuli, who has transitioned from a major shareholder to the actual controller of the company [1][4][8]. Group 1: Project Overview - The new production base in Xi'an will cover a total construction area of approximately 80,878.89 square meters and will include facilities such as production workshops, finished product warehouses, and administrative buildings [3][4]. - The project will involve the construction of one high-speed water production line, two milk production lines, and one sterile production line, with a total investment of 1 billion yuan [4][8]. Group 2: Corporate Changes - Zong Fuli has become the actual controller of Xi'an Hengfeng Beverage Co., Ltd., which is now 90% owned by Hongsheng Beverage Group, indicating a significant shift in ownership and control [5][8]. - The management team of the new base consists of key figures from the Hongsheng system, including the legal representative Zhu Lidan and financial officer Ding Xiujian, who also hold important positions within the Wahaha Group [9][10]. Group 3: Market Strategy - The establishment of the new production base aligns with Zong Fuli's broader strategy to strengthen the Hongsheng system's presence in the northwest market, following the closure of 18 factories, including those in Shaanxi [1][8]. - The integration of the distribution network in the northwest region is being actively pursued, with adjustments in partnerships for various markets, indicating a focused effort to consolidate resources [9][10].