京东，重大发布！盘前股价直拉

Core Insights - JD Group reported Q2 2025 revenue of 356.7 billion RMB (approximately 49.8 billion USD), a year-on-year increase of 22.4%, exceeding market expectations and setting a record for growth in nearly three years [1] - The CEO highlighted significant growth in user traffic, active users, and purchase frequency, driven by the core retail business and new ventures like food delivery [1] - JD's retail revenue grew by 20.6% year-on-year, with an operating profit margin of 4.5%, the highest for any promotional quarter in the company's history [1] User Engagement and Sales Performance - JD's quarterly active user count and shopping frequency both saw over 40% year-on-year growth, marking the seventh consecutive quarter of double-digit growth [1] - During the "618" shopping festival, JD achieved over 22 billion total orders, with user numbers increasing by over 100% year-on-year, leading the industry [3] - The company reported a 16.4% year-on-year increase in daily necessities category revenue, with the supermarket category maintaining double-digit growth for six consecutive quarters [3] New Business Initiatives - JD's food delivery service saw a significant revenue increase of 199% year-on-year, with daily order volume surpassing 25 million [5] - The company launched the "Hundred Billion Thousand Products New Growth Plan," aiming to introduce 1,000 overseas brands over the next three years, targeting a cumulative sales growth of 10 billion RMB [4] - JD's "Seven Fresh Kitchen" brand aims to innovate in the food delivery sector, with plans to establish 10,000 locations nationwide within three years [6] Technological and Operational Developments - JD's total workforce reached approximately 900,000, with over 150 billion RMB invested in R&D since 2017 [7] - The company has implemented innovative technologies such as "JD Liying - Naked Eye 3D Advertising" and AI-driven healthcare services, serving over 50 million users [7] - JD's logistics network has expanded to cover 350 cities, with over 150,000 restaurant partners and a commitment to fair labor practices for delivery personnel [5][8]