普华永道：预计2029年中国娱乐及媒体业收入达5610亿美元

Group 1 - The core viewpoint of the article is that China's entertainment and media industry is projected to generate approximately $561 billion by 2029, accounting for 16% of the global market, with a compound annual growth rate (CAGR) of 4.5% from 2024 to 2029, surpassing the global CAGR of 3.7% [1] Group 2 - Internet advertising in China is experiencing rapid growth, becoming the second-largest market globally, with projected revenues of $143.8 billion in 2024 and expected to reach $220.4 billion by 2029 [1] - The film market in China is recovering steadily, with a projected CAGR of 5.25% from 2024 to 2029, and the revenue share of Chinese films is expected to reach 22% of the global total by 2029 [2] - As of July 2025, domestic box office revenues have reached 70.6% of the total for 2024, indicating a positive trend in the film market [2] Group 3 - The global entertainment and media industry is expected to recover, with total revenues reaching $2.9 trillion in 2024 and projected to grow to $3.5 trillion by 2029 [3] - The application of generative artificial intelligence is anticipated to enhance efficiency and productivity, fostering new business opportunities across industries, which is beneficial for the development of the global entertainment and media sector [3]