Zhong Guo Min Hang Wang·2025-08-15 00:59Core Insights - Eastern Airlines has successfully upgraded its sales platform (B2T), transitioning from a "single ticket purchase" model to a comprehensive "digital ecosystem platform" covering the entire aviation industry chain [1][2] - The upgraded platform processes an average of over 150,000 orders daily, with daily transaction volumes consistently exceeding 1 billion yuan [1] - The platform enables autonomous operation across all sales and service scenarios, integrating ticket and non-aviation product sales, and enhancing self-service capabilities [1] Digital Transformation - The platform has achieved a digital transformation of business processes, reducing traditional processing times from days to seconds, and operates as a 24/7 unattended intelligent processing hub [1] - It employs intelligent resource allocation and dynamic seat reservation technologies to improve internal operational efficiency [1] Data Utilization and Risk Management - The upgraded platform breaks down data silos, utilizing an intelligent analysis engine for deep data value extraction and predictive analysis to support strategic decision-making [2] - It features a 24-hour tracking and intelligent warning system for key business nodes, activating a rapid response mechanism for risk identification and resolution [2] International Expansion - Eastern Airlines has initiated an overseas expansion plan for the B2T platform, creating a global English portal and integrating with overseas distribution channels [2] - The company aims to enhance its international route service capabilities through agile development mechanisms for quick response to overseas market demands [2]