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迪卡侬也要卖了
3 6 Ke·2025-08-15 02:48

Group 1 - Decathlon plans to sell approximately 30% of its stake in its Chinese subsidiary, with an estimated valuation between €1 billion to €1.5 billion (approximately ¥10 billion) [1] - The sale rumors began in April 2023, but Decathlon China initially declined to comment on the matter [1][5] - Multiple international investment institutions are currently in negotiation stages for the stake acquisition [1] Group 2 - Other companies, such as Starbucks China and Haagen-Dazs China, are also reportedly involved in merger and acquisition activities, attracting interest from private equity firms [2][7] - Decathlon's history dates back to 1903, with significant growth and global expansion initiated in the 1980s [3] - The company established its presence in China in 1994, with significant growth in retail locations, reaching 260 stores by the end of 2017 [4] Group 3 - Decathlon has built a substantial supply chain in China, with 4 owned factories, 11 industrial procurement offices, and around 400 partner factories, contributing to 42.5% of the group's global market [4] - The potential transaction would mark a rare equity transfer in Decathlon's nearly 50-year history, as the company has primarily relied on family funds and operational cash flow for growth [4][6] - The negotiation for the stake sale is ongoing, with some investment institutions seeking more than 30% ownership, while Decathlon's family prefers to maintain control [6]