平台经济的“缰绳”又紧了，不会又跌3年吧？

Group 1 - The core issue in the food delivery industry is the ongoing battle among platforms, leading to increased order volumes but insufficient profits for merchants due to high commission fees and delivery costs [2][3] - The State Administration for Market Regulation has introduced the "Guidelines for Compliance of Charging Behavior of Online Trading Platforms" to regulate excessive fees and promote fair competition among platforms and merchants [3][4] - The guidelines emphasize transparency in fee structures and prohibit unreasonable charges, such as duplicate fees and mandatory participation in promotional activities without prior agreement [4][5] Group 2 - The implementation of the guidelines aims to enhance the bargaining power of small and medium-sized businesses, fostering a healthier business environment and promoting quality over mere scale in the platform economy [6][13] - The regulatory shift reflects a broader trend towards normalizing governance in the industry, moving from rapid expansion to sustainable development [7][14] - Despite potential impacts on platform revenues and valuations, the long-term outlook for platform economies remains positive, as they integrate advanced technologies and contribute to economic growth [14]