Apple(US:AAPL) Mei Ri Jing Ji Xin Wen·2025-08-16 03:23Core Insights - Apple opened its third retail store in Shenzhen, located in Qianhai Yifang City, marking its 58th store in Greater China, and aligning Shenzhen's store count with Tianjin, Chongqing, and Nanjing, while trailing behind Shanghai's eight and Beijing's five stores [2][7]. Group 1: Store Opening and Customer Engagement - The store opening attracted significant attention, with over 1,000 wristbands distributed to eager customers, including a notable fan who waited 26 hours to be the first to enter [4][6]. - The store features a minimalist design with over ten product display tables showcasing the full range of Apple products, including a dedicated area for Apple Vision Pro experiences [6][7]. Group 2: Strategic Location and Market Expansion - The store is strategically located in a core business district with direct access to Shenzhen Metro lines, aligning with Apple's strategy of selecting high-traffic, premium commercial locations [6][7]. - Apple has been actively expanding its retail presence in China, with recent openings in Hefei, Shanghai, and Wenzhou, contributing to a rebound in revenue from the Greater China region, which saw a 4% year-over-year increase to $15.37 billion [7][8]. Group 3: Upcoming Product Launches - The timing of the new store's opening is close to the anticipated launch of the iPhone 17 series, indicating Apple's strategy to enhance its retail network ahead of new product releases [8].