Core Viewpoint - Chery Automobile has officially launched the new Fengyun X3 and Fengyun X3 PLUS, marking a significant upgrade from the iCAR 03 series, focusing on design, performance, technology, and quality [1][3][11] Product Launch and Pricing - The Fengyun X3 is priced starting at 89,900 yuan, while the Fengyun X3 PLUS starts at 109,900 yuan, aiming to set a new value benchmark in the Chinese box car segment [5][15] - The introduction of the Fengyun X3 series is a strategic move to enhance Chery's market segmentation and product matrix, contributing to the ambitious goal of achieving "one million Fengyun" [3][11] Design and Features - The Fengyun X3 series is positioned as a "fashionable outdoor box family," integrating Chery's resources to deliver a product with "grand aesthetic design" inspired by Eastern aesthetics [6][11] - The Fengyun X3 targets young and female consumers, offering a pure electric two-wheel drive option, while the Fengyun X3 PLUS caters to tech enthusiasts and urban families with both two-wheel and four-wheel drive options [8][10] Upgrades and Innovations - The Fengyun X3 series boasts significant upgrades over the iCAR 03, with 100 upgrade points for the Fengyun X3 and 110 for the Fengyun X3 PLUS, enhancing aspects such as design, power, intelligence, configuration, and quality [8][10][11] - The series features a million-level all-aluminum body, providing a competitive edge in the market, with the body manufactured at Chery's Wuhu smart factory, one of only four in the country capable of producing all-aluminum vehicles [15][17] Safety and Performance - The use of aerospace-grade aluminum alloy in the Fengyun X3 series results in a lightweight yet strong structure, improving energy absorption by 20% compared to standard materials and enhancing side impact protection by 60% [17] - The series aims to provide a reliable safety experience for users, aligning with the brand's commitment to high-quality service and user satisfaction [14][18]
iCAR03焕新升级为风云X3系列,开启风云品牌新使命