Unilever(UK)(US:UL) Sou Hu Cai Jing·2025-08-16 16:16Core Insights - Unilever China has officially launched its first food factory and logistics park in Guangzhou, marking a significant milestone in the company's efforts to promote smart manufacturing and supply chain collaboration in China [1][3] Group 1: Factory and Logistics Park Overview - The Guangzhou food factory is Unilever's first comprehensive food production base in China, expected to be a key growth engine for the company's food business in the region [1] - The factory aims to enhance Unilever's operational capabilities in Southern China and improve its supply chain layout in the market [1] Group 2: Automation and Smart Management - The factory is designed as a "lighthouse factory," featuring a series of automated and intelligent layouts that improve overall operational efficiency and market responsiveness [3] - It includes a highly integrated smart management system covering demand tracking, production execution, warehouse management, quality control, and operational optimization, ensuring dynamic visibility and flexibility in manufacturing processes [3] Group 3: Supply Chain Ecosystem - The factory is expected to accelerate the local aggregation of upstream and downstream enterprises, forming a local supply chain ecosystem centered around the factory [5] - Collaboration with suppliers, distributors, and service providers has optimized the end-to-end process from raw materials to delivery, creating a high-efficiency and mutually beneficial business network [5] Group 4: Logistics Capabilities - The newly launched logistics warehouse supports a one-stop service for "direct delivery from the production site to customers," incorporating advanced automation technologies [5] - The storage density of the new logistics warehouse has increased by approximately 70%, and its dispatch capacity has improved by 60%, significantly enhancing fulfillment efficiency while ensuring product freshness [5] Group 5: National and Global Logistics Network - The logistics warehouse not only serves the South China region but also integrates national transportation and storage networks, playing a crucial role in cross-regional allocation for Unilever's food business [7] - Unilever has established a comprehensive logistics system centered in Guangzhou, facilitating connections to national and overseas markets, thereby improving service to customers and consumers [7]