怀柔区打造政企合作文旅新地标

Core Insights - A leading domestic outdoor brand flagship club has been inaugurated in Yanqi Town, Huairou District, aiming to create an outdoor cultural tourism hub that serves the Beijing-Tianjin-Hebei region [1] - The club integrates camping equipment retail, outdoor cycling, skiing, hiking, event planning, and regional cultural tourism services, filling a gap in high-quality outdoor offerings in Huairou District [1] - The initiative is expected to enhance the quality and upgrade the regional cultural, commercial, tourism, and agricultural industries, promoting the overall development of Huairou's cultural tourism sector [1] Industry Developments - Yanqi Town is positioning itself with a focus on "cultural arts + outdoor trends" and aims to create an "all-age friendly community" [1] - The town is exploring innovative mechanisms for public cultural service collaboration and the integration of cultural tourism consumption scenarios [1] - The club plans to host two outdoor cultural tourism events monthly in collaboration with the government, which will be free for the public and include activities like hiking, cycling, and the development of unique tourism routes [1] Future Plans - The club aims to continuously optimize cultural service and product supply mechanisms to enhance residents' cultural satisfaction and happiness [1] - There is a focus on promoting the integration and innovation of the "cultural, commercial, tourism, sports, and agriculture" industries to establish a new regional development model [1]