马中企业家大会 | 贵州好一多乳业股份有限公司董事长张琴：数字化转型赋能乳业全链条升级

Core Insights - The 15th Malaysia-China Entrepreneurs Conference highlighted the digital transformation in the dairy industry, particularly through the practices of Guizhou Haoyiduo Dairy Co., Ltd [2] - The company has achieved significant improvements in management efficiency and product quality through comprehensive digitalization across its supply chain [2][3][4] Group 1: Digital Transformation Journey - Guizhou Haoyiduo Dairy's digital journey began over 20 years ago with an initial investment of 10,000 yuan to establish a marketing system, which reduced bad debt rates to 0% [2] - The company's current information system covers the entire supply chain, including breeding, processing, distribution, and sales, leading to a projected profit and tax contribution of 130 million yuan in 2024 [2] Group 2: Breeding and Processing Innovations - In the breeding phase, the company utilizes advanced digital management techniques, equipping each cow with an electronic ear tag to monitor various health and activity metrics [2] - The processing stage has seen smart upgrades, allowing for automated control of production parameters to ensure consistent product quality [3] Group 3: Distribution and Sales Enhancements - The distribution system is designed to ensure milk freshness, with real-time tracking of refrigerated transport conditions, maintaining temperatures between 4 to 6 degrees Celsius [4] - The company has successfully integrated B2B online sales with production organization, while also catering to personalized consumer demands in the C2C market [4] Group 4: Future Development Plans - The company aims to transition towards Industry 4.0, focusing on smart and automated management while aligning with personalized consumer needs to remain competitive in the market [4]