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361°集团战略携手斯坦德机器人公司,开启品牌智能化进阶新征程
Ge Long Hui·2025-08-18 01:40

Core Insights - The strategic partnership between 361° and Standard Robots marks a significant step in integrating technology into product innovation within the sports industry [1][4] - The collaboration aims to establish a new company focused on AI and create a "Future Sports Exploration Laboratory" to develop smart wearable equipment [4][5] - The partnership emphasizes a deep integration of AI technology to enhance consumer experiences and address real-world sports challenges [5][8] Group 1: Strategic Collaboration - 361° and Standard Robots will jointly create a company dedicated to AI innovations in sports equipment, including clothing, footwear, and accessories [4][5] - The collaboration aims to merge traditional sports manufacturing with artificial intelligence, facilitating a transformation in the value chain of manufacturing and retail [4][9] - The partnership is seen as a historic leap for 361°, embedding smart technology into its brand identity [4][5] Group 2: Technological Integration - Standard Robots, a leader in industrial mobile robotics, will leverage its expertise to enhance the application of robotics in the sports sector [4][9] - The collaboration will focus on developing smart manufacturing solutions, including intelligent warehousing and logistics, to improve operational efficiency [9] - The introduction of smart robots in 361° retail stores aims to create innovative shopping experiences for consumers [9][8] Group 3: Market Positioning - 361° plans to continue its focus on market insights, targeting professional, youthful, and international segments with innovative products [13] - The partnership is positioned as a pioneering exploration in the AI era, aiming to meet diverse consumer needs with technologically advanced and aesthetically appealing products [13] - The collaboration is expected to enhance 361°'s role in leading the smart sports lifestyle and fulfilling its social responsibilities [8][13]