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美图吴欣鸿谈2025上半年增长:AI应用取得突破,全球付费订阅用户数提升
Ge Long Hui·2025-08-18 09:19

Core Insights - Meitu Company reported a total revenue of 1.8 billion yuan for the first half of 2025, representing a year-on-year growth of 12.3% [1] - The adjusted net profit attributable to equity holders of the parent company reached 467 million yuan, marking a significant increase of 71.3% year-on-year [1] Revenue and Profit Growth - The growth in total revenue and net profit is primarily driven by breakthroughs in AI applications and an increase in global paid subscription users [1] - Revenue from the imaging and design products business amounted to 1.35 billion yuan, showing a year-on-year growth of 45.2%, accounting for 74.2% of total revenue [1] User Metrics - As of June 30, 2025, the number of paid subscription users reached approximately 15.4 million, a record high with a year-on-year increase of over 42% [1] - Among the paid subscription users, about 13.6 million are from lifestyle applications, while 1.8 million are from productivity tools, with a paid subscription penetration rate of 5.5% [1] - The global monthly active user count reached 280 million, reflecting a year-on-year growth of 8.5% [1] Future Strategy - The company plans to continue investing in AI research and development to drive product innovation and business growth, aiming for further breakthroughs in AI applications [2]