Bei Jing Shang Bao·2025-08-18 12:47Group 1 - The core viewpoint of the report indicates that corporate Mid-Autumn Festival procurement is characterized by "steady changes," with over 70% of purchasers seeking a balance between historical data and established plans [1] - There is a notable increase in the awareness of implicit cost management among purchasers, with over 70% preferring welfare forms that include electronic vouchers [1] - The trend in welfare distribution strategies is shifting towards "lightweighting," indicating a preference for simpler and more efficient options [1] Group 2 - More than half of the workforce prioritizes practicality in their welfare preferences, with staple foods and digital products being the most frequently chosen items [1] - 36.8% of employees are looking for "novelty" in products, expressing interest in cross-industry collaborations and creative designs [1] - 32.4% of employees value "quality" in products, desiring welfare that combines usability with emotional recognition [1] Group 3 - Health and wellness products, outdoor goods, and home service vouchers are also gaining popularity among employees [1]