Group 1: Overall Consumption Trends - In the first seven months, the total retail sales of consumer goods reached 28,423.8 billion yuan, growing by 4.8% year-on-year; in July alone, the retail sales totaled 3,878 billion yuan, with a year-on-year growth of 3.7% [1] - The consumption market shows a stable development trend, with basic living and upgraded goods sales improving, and the "old-for-new" policy contributing to the growth of certain products [4][5] Group 2: Service Consumption Growth - The service retail sales increased by 5.2% year-on-year in the first seven months, outpacing the growth of goods retail sales by 0.3 percentage points [2] - The rural market's sales growth outpaced urban areas, with rural retail sales reaching 516 billion yuan, growing by 3.9% [2] Group 3: Specific Product Categories - In July, retail sales of basic living and upgraded goods showed positive trends, with over 70% of product categories in large retail units experiencing growth; categories like sports and entertainment goods grew by 13.7%, jewelry by 8.2%, and daily necessities by 8.2% [4] - The "old-for-new" policy has led to significant growth in home appliances and audio-visual equipment retail sales, which increased by 28.7% year-on-year [4][5] Group 4: Online Consumption Dynamics - Online retail sales reached 86,835 billion yuan in the first seven months, with a year-on-year growth of 9.2%; physical goods online retail sales grew by 6.3%, accounting for 24.9% of total retail sales [6] - New consumption models such as live-streaming e-commerce are maturing, contributing to the growth of the silver economy and first-release economy [7] Group 5: Future Outlook - The overall consumption market is expected to maintain stability, with ongoing implementation of macro policies aimed at boosting consumption and improving the consumption environment [7]
锐财经丨提振消费政策持续显效
Ren Min Ri Bao Hai Wai Ban·2025-08-19 02:13