企业手握竞争力“法宝”闯出市场新蓝海 纺织行业向“数据驱动”转型“加速跑”

Group 1 - The textile industry in China is experiencing steady production growth, a continuous recovery in consumption, and resilient exports driven by digitalization by the first half of 2025 [2] - The industrial added value of large-scale textile enterprises increased by 3.1% year-on-year, while per capita clothing consumption expenditure rose by 2.1% [3] - Fixed asset investments in the textile, apparel, and chemical fiber industries grew by 15.1%, 27%, and 10.6% respectively [5] Group 2 - The apparel industry is undergoing rapid upgrades in response to changing consumer shopping habits, with functional clothing becoming a key consideration [7] - New product designs such as modular clothing and "three-in-one" jackets are emerging as competitive advantages for garment manufacturers [11] - Sales of functional clothing exceeded half of total sales in the first half of 2025, reflecting a shift from seasonal production to demand-driven sales [13] Group 3 - The upgrade in market demand is driving industry innovation, which in turn supports stable growth in domestic consumption [18] - The textile industry is transitioning from experience-driven to data-driven operations, with new materials and products continuously emerging [19] - The application of new technologies like 3D virtual sampling is revolutionizing traditional garment development processes [20] Group 4 - The key process CNC rate in major textile enterprises reached 63.7%, and the digital design tool penetration rate was 82.3% [23] - The industry is facing challenges such as an incomplete standard system and insufficient green development [25][27] - The green low-carbon development has become a consensus in the industry, with a focus on sustainable materials and green production processes [29][31] Group 5 - The textile industry is pushing for a comprehensive green transformation across the entire supply chain, from sustainable raw materials to biodegradable packaging [31] - The integration of textile technology with emerging technologies is seen as a crucial pathway for industry transformation [33] - The industry is working on establishing a more advanced and international standard system to enhance competitiveness [36]