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特朗普缓禁TikTok,字节跳动“暗度陈仓”?
Sou Hu Cai Jing·2025-08-19 10:22

Core Insights - The article discusses how ByteDance is leveraging a temporary hold on the TikTok ban to launch new AI applications while facing legislative pressure to sell TikTok or face a ban in the U.S. [2][7] - The company has introduced several new products focused on artificial intelligence, indicating its commitment to remain a key player in the U.S.-China AI competition [3][4]. Group 1: Legislative Context - In 2024, the U.S. Congress passed a law requiring ByteDance to sell TikTok and all its applications or face a ban in the U.S. [2] - The Trump administration previously issued a directive to delay the enforcement of this law, allowing TikTok to continue operating in the U.S. beyond the original deadline [2][7]. Group 2: New Product Launches - ByteDance has launched several new AI applications, including Trae (an AI programming assistant), Dreamina (an AI image generation tool), and others, to keep pace with competitors [3]. - The company has also introduced tools like Katalyst and KubeAdmiral, as well as AI music generation tools, indicating a broadening of its product portfolio [3]. Group 3: Market Strategy - Despite the focus on new applications, China remains a core profit center for ByteDance, with its AI business thriving in the Chinese market [4]. - The company has shown interest in developing children's applications and has continued to operate educational tools in the U.S. during the legislative discussions [4]. Group 4: Future Directions - ByteDance has registered multiple domain names related to news applications, suggesting a potential return to the news sector [5]. - The company’s ongoing product development and domain registrations indicate a strategic approach to diversify its offerings and mitigate risks associated with the TikTok ban [4][5].