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蓝领招聘赛道生变!鱼泡直聘完成收购吉工家,后者曾获高瓴红杉投资
Sou Hu Cai Jing·2025-08-19 10:48

Core Insights - The acquisition of "Jigongjia" by Yupaodirect was completed smoothly within two months, with both teams aligning strategically, particularly in technology integration and market complementarity [1] - Yupaodirect's founder, Zhou Feng, outlined a clear "three-step" strategy for post-acquisition integration: short-term independent operation, mid-term technology integration, and long-term ecosystem integration [1] Group 1: Acquisition Details - The acquisition process took two months from initial contact to completion of business registration changes [1] - "Jigongjia" is owned by Chengdu Jizhi Life Technology Co., Ltd., which was established in 2014 and focuses on efficiently matching laborers with employers using big data and intelligent analysis [1] Group 2: Strategic Plans - The short-term plan involves maintaining the "Jigongjia" brand and team while focusing on niche market scenarios to retain user trust [1] - The mid-term plan includes integrating "Jigongjia's" AI matching algorithm into Yupaodirect's system to enhance job matching accuracy across 127 parameters [1] - The long-term vision aims to create a closed-loop system for recruitment, insurance, and payroll management by integrating labor data with value-added services [1] Group 3: Market Position - Yupaodirect has over 110 million registered users and more than 4 million daily active users, making it the leading player in China's blue-collar recruitment market and among the top four comprehensive recruitment platforms [3] - The company employs a differentiated strategy of "blue-collar breakout + white-collar penetration," reshaping the recruitment industry landscape compared to traditional giants like BOSS Zhipin and Zhilian Recruitment [3]