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小米Q2汽车业务高速成长,“人车家全生态”释放强劲增长活力,推动业绩再创历史新高
XIAOMIXIAOMI(HK:01810) Jin Rong Jie·2025-08-19 11:45

Core Viewpoint - Xiaomi Group reported a strong Q2 performance with record-high revenue and profit, showcasing significant growth across multiple business segments, particularly in smartphones, IoT, and innovative sectors like electric vehicles and AI [1][2][4]. Financial Performance - Revenue reached 116 billion yuan, a year-on-year increase of 30.5%, marking the third consecutive quarter exceeding 100 billion yuan [1]. - Adjusted net profit was 10.8 billion yuan, up 75.4% year-on-year, continuing a trend of surpassing 10 billion yuan for two consecutive quarters [1]. Business Segments - The smartphone and AIoT segment generated 94.7 billion yuan, a 14.8% increase year-on-year, with smartphone revenue at 45.5 billion yuan and IoT products at 38.7 billion yuan, which grew by 44.7% [1][2]. - The innovative business segment, including electric vehicles and AI, reported revenue of 21.3 billion yuan, a staggering 234% increase year-on-year [1]. Market Position - Xiaomi maintained a strong position in the global smartphone market, ranking in the top three for 20 consecutive quarters, with a domestic market share of 16.8% [2][3]. - In Southeast Asia, Xiaomi's market share rose to 18.9%, while in Europe, it returned to second place with a 23.4% share [3]. Product Performance - Smart home appliances saw significant growth, with smart air conditioning units shipped exceeding 5.4 million, a growth rate of over 60% [3]. - The high-end smartphone segment saw Xiaomi's share in the 4000-5000 yuan price range increase to 24.7%, while the 5000-6000 yuan segment reached 15.4%, reflecting a shift towards premium products [5][6]. R&D and Innovation - R&D investment reached a record high of 7.8 billion yuan, a 41.2% increase year-on-year, with plans to invest 30 billion yuan this year [7]. - Xiaomi launched its first 3nm flagship chip, becoming the first in mainland China to develop such technology, and achieved significant milestones in the electric vehicle sector [7][8]. Brand Recognition - Xiaomi ranked second in the Kantar BrandZ Globalization Brand list and improved its position in the Fortune Global 500, moving up 100 places to rank 297 [4].