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灯火阑珊处,谁在为男模的肌肉消费
Hu Xiu·2025-08-19 11:50

Core Viewpoint - The article explores the emerging trend of male modeling and male entertainment services in nightlife, highlighting the economic dynamics and social implications of this industry. Group 1: Industry Overview - The male modeling and entertainment industry has seen a significant rise in popularity, with more consumers, including women and men, willing to spend on male aesthetics and experiences [3][4][5]. - Various platforms like Meituan, Douyin, Xiaohongshu, and video accounts have made male entertainment services more accessible and visible [5]. - The industry is characterized by a mix of traditional nightlife elements and modern consumer behavior, with a focus on emotional value and social interaction rather than purely physical services [35][36]. Group 2: Economic Dynamics - Male models can earn substantial income through different revenue streams, including room bookings, tips, and alcohol sales, with some earning up to 8,000 yuan in a day [50][52]. - The competition among male models is fierce, with many vying for limited consumer attention, leading to a "粥多僧少" (more porridge than monks) situation [52]. - The industry has a clear hierarchy, with opportunities for advancement to positions like team leader or director, which can significantly increase earnings [62]. Group 3: Consumer Behavior - Female consumers often seek emotional engagement and validation from male models, while male consumers are typically more straightforward in their intentions [21][26]. - The clientele includes a diverse demographic, from college students to successful businesswomen, indicating a broadening appeal of male entertainment services [29][30]. - Many consumers are driven by curiosity and the desire for unique experiences, often facilitated by social media platforms [28][29]. Group 4: Personal Stories and Challenges - The narrative of Liu Hanlin, a male model, illustrates the personal struggles and motivations behind entering the industry, including financial pressures and family obligations [12][20]. - The industry is not without its challenges, as many male models face issues related to health, lifestyle, and the stigma associated with their work [60][64]. - The article highlights the transient nature of a male model's career, with concerns about future prospects and the need for financial stability [64][70].