Core Insights - FUWA CAFE has launched a new "Frozen Soufflé Cake" delivery series, marking its entry into the dessert cake delivery market with a focus on convenience and luxury [1][4] - The new product aims to cater to urban consumers' needs for light social desserts, offering single-serving portions that are easy to enjoy and share [4][8] Product Details - The Frozen Soufflé Cake differs from traditional fluffy soufflés, featuring a more stable cake-like texture while maintaining a melt-in-the-mouth experience, suitable for delivery and cold chain preservation [4] - Four flavors are introduced: Passion Fruit, Rose Lychee, Guava, and Caramel Milk Cap, available in single transparent packaging or four-piece gift boxes [5][4] - The product is exclusively available for delivery, with no dine-in options, ensuring freshness through optimized processes and cold chain technology [4][8] Market Strategy - This launch signifies FUWA CAFE's strategic shift towards the dessert delivery scene in China, enhancing its product strategy [8] - The company is building a "central kitchen + city model" to drive local flavor development while leveraging global sales data [8] - FUWA CAFE aims to expand its presence in key cities like Shenzhen, promoting its brand philosophy of "All Day Brunch + Bringing Happiness Home" [8]
FUWA CAFE全球首发冻舒芙蕾蛋糕外卖新品，将甜蜜与快乐一同带回家
Zhong Guo Shi Pin Wang·2025-08-20 00:05