Core Viewpoint - The stock price of Dongfang Zhenxuan experienced significant volatility, initially rising over 23% before plummeting by 20.89% due to rumors regarding CEO Zhou Chenggang and commission rates, which were later denied by the company [1][2]. Group 1: Stock Performance - Dongfang Zhenxuan's stock price surged from a low of 8.92 HKD on December 31, 2024, to 53.7 HKD, marking a 502% increase [2]. - The stock's recent rise was attributed to optimistic market expectations regarding the company's development [1]. Group 2: Financial Metrics - For the fourth quarter of the 2025 fiscal year, Dongfang Zhenxuan's revenue is projected to be approximately 1.5 billion USD, reflecting a nearly 30% year-over-year decline, although the decline is narrowing on a quarter-over-quarter basis [1]. - The company's operating profit under non-GAAP is estimated at 79 million RMB, with an operating profit margin of about 7%, which represents a quarter-over-quarter increase of approximately 3% [1]. Group 3: Company Strategy and Market Position - The company is focusing on self-operated products and supply chain development, which aligns with new consumption trends and presents expansion opportunities [2]. - After facing challenges, the company's operations are gradually returning to normal, which is a key reason for renewed investor interest [2].
东方甄选股价大涨后大跌