致敬马路天使侠义精神！淘宝闪购“城市骑士·橙意计划”向跳水救人骑士颁出全国首个奖励

Core Viewpoint - The article highlights the heroic act of a delivery rider, Lü Weiquan, who jumped from a height of over 10 meters to save a drowning person, earning him the first national award under the "Orange Intent Program" initiated by Taobao Flash Purchase [1][10]. Group 1: Heroic Act and Recognition - Lü Weiquan, a 50-year-old delivery rider from Guangdong, performed a courageous act by jumping off a bridge to save a person in distress, which he considered a normal response to a situation requiring help [4][6]. - Following the incident, Lü received a cash reward of 100,000 RMB and a special honor uniform as part of the "Orange Intent Program," which aims to recognize and reward acts of kindness among delivery riders [10][11]. - The local government also awarded Lü the title of "Brave Act" and nominated him for the "Chinese Good Person List" in 2025 [7][10]. Group 2: Personal Background and Impact - Lü Weiquan had recently undergone surgery prior to the rescue, highlighting his bravery despite health concerns, including a history of lumbar disc herniation [7][10]. - His family was initially unaware of his heroic act, and his wife expressed concern for his safety after seeing the rescue video [6][11]. - The incident has increased Lü's recognition in his community, with many residents acknowledging him as a hero during his delivery rounds [9][10]. Group 3: Industry Context and Future Outlook - The "Orange Intent Program" was launched to enhance the welfare and recognition of delivery riders, reflecting a growing trend in the industry to appreciate the contributions of these workers [10]. - Lü believes that the delivery industry will continue to thrive as more people opt for convenience over cooking, indicating a positive outlook for the sector [10].