单个商场门店平均销售4.59亿元 老铺黄金上半年营收增长251%

Core Viewpoint - Lao Pu Gold Co., Ltd. reported significant growth in its mid-year performance, with substantial increases in sales, revenue, and profit metrics, indicating strong market presence and brand influence in the jewelry sector [1][3]. Financial Performance - Sales performance reached approximately 14.18 billion yuan, a year-on-year increase of 249.4% [1] - Revenue was about 12.35 billion yuan, reflecting a 251% year-on-year growth [1] - Gross profit amounted to 4.705 billion yuan, up 223.4% compared to the previous year [1] - Adjusted net profit under non-IFRS was 2.35 billion yuan, marking a 290.6% increase year-on-year [1] - The company proposed an interim dividend of 9.59 yuan per share [1]. Market Position and Strategy - The increase in revenue and gross profit is attributed to the expanding brand influence and market advantages, leading to significant growth in both online and offline store revenues [3] - Lao Pu Gold has created over 2,100 original designs and holds 273 domestic patents, 1,505 copyrights, and 246 overseas patents, emphasizing its core competitiveness in original products [3]. - Offline physical stores remain the primary sales channel, with 41 self-operated stores opened in 16 cities during the reporting period, achieving an average sales performance of 459 million yuan per mall [3]. International Expansion - The opening of the first overseas store in Singapore's Marina Bay Sands marks a significant step in the brand's internationalization process [3]. - Research indicates that Lao Pu Gold's consumer overlap with major international luxury brands is nearly 80%, highlighting a trend of Chinese consumers shifting from international luxury goods to domestic brands [3]. Future Outlook - The company plans to continue expanding its brand market potential, focusing on original design development and craftsmanship innovation, while pursuing internationalization and global market strategies [4].