她理财丨2800元/克，是金价近3倍！多地卖断货，紧急提醒

Group 1 - The term "pain gold" is gaining popularity among young consumers, with prices for certain gold products being driven up to 2-3 times the daily gold price since 2025, leading to a supply shortage [1][3] - A specific gold note, originally priced at 899 yuan per gram, is now being sold for nearly 1600 yuan on second-hand platforms, indicating a significant price increase [3][4] - The collaboration between gold brands and popular IPs is becoming a growth point for several jewelry brands amidst an overall weak gold consumption environment [6][8] Group 2 - High-priced collaborations, such as the 80,000 yuan pure gold series from "Mobile Suit Gundam SEED," have sold out quickly, demonstrating strong demand for these products [8] - The price of gold products linked to popular IPs, such as the 2,800 yuan per gram gold pendant from "Chiikawa," has reached 2.76 times the daily gold price, highlighting the premium consumers are willing to pay [8] - The emotional connection and social currency associated with "pain gold" products encourage young consumers to pay a premium, although caution is advised regarding potential price corrections in the secondary market [6][8]