第十七届聚牛新零售大会，直播趋势下微赞谈长期主义增长

Core Insights - The event "Juniu 17th New Channel Exhibition and Juniu (Hangzhou) Private Domain Live Streaming Industry Conference" was held in Hangzhou, focusing on the development trends in the private domain live streaming sector [1] - Weizhan Live, a key player in enterprise live marketing, gained significant attention during the conference, with its founder and CEO Zhou Pengpeng invited to speak [3] Industry Trends - Private domain live streaming has transitioned from extensive growth to a phase of refined operations, emphasizing the need for a long-term perspective that prioritizes user trust and sustainable growth over short-term traffic competition [5] - Compliance is identified as a critical prerequisite for the long-term development of enterprises, with Weizhan implementing a digital traceable private domain live streaming system that includes pre-broadcast qualification audits, real-time content monitoring, and comprehensive post-broadcast data archiving [5] Company Recognition - Weizhan Live was awarded the "Annual Best Live Marketing Brand" by Juniu New Retail, reflecting industry recognition of its expertise and achievements in the private domain live streaming field [9] - The company plans to continue focusing on the private domain live streaming sector, optimizing solutions based on industry needs, and collaborating with partners to explore innovative paths for the standardized and high-quality development of the industry [9]