McDonald's to slash combo meal prices to win back budget-conscious shoppers

McDonald's franchisees will cut the cost of combo meals to revive the chain’s image as an affordable option at a time when many consumers are keeping a close eye on their wallets. After weeks of discussions, McDonald’s and its U.S. franchisees agreed to keep the cost of eight popular combo meals 15% lower than if the items were bought separately, according to company materials seen by The Wall Street Journal. The company promised to provide financial support if the franchisees agreed to the change, people f ...