Core Insights - The rise of community sports events like "Su Chao," "Village Super," and "Zhe BA" has significantly boosted local economies and consumer spending, becoming new engines for economic growth [1][2][5] - The National Sports Administration supports the integration of mass sports and competitive sports, aiming to revitalize the "three major ball sports" through community events [1][2] Group 1: Economic Impact of Sports Events - "Su Chao" has attracted over 1 million spectators, generating approximately 379.6 billion yuan in revenue across various sectors, marking a 42.7% year-on-year increase [3][4] - The "Zhe BA" basketball league has drawn 778,800 attendees during its preliminary phase, leading to a total consumption of 6.03 billion yuan [4] - The "Village Super" event in Guizhou has created nearly 200 billion yuan in tourism revenue over two years, showcasing its potential as a local economic driver [5] Group 2: Government Support and Policy Initiatives - The "14th Five-Year Plan" emphasizes the construction of a sports event system, promoting the integration of sports with culture, tourism, and commerce [2][6] - The National Sports Administration has introduced four industry standards and plans to release a national standard for safety assessments in mass sports events, enhancing the regulatory framework [6] - Future policies will focus on enriching event offerings, enhancing brand influence, and fostering coordination between events and industries to stimulate consumption and economic growth [6]
赛事经济蓬勃发展 体育总局:积极支持“浙BA”等群众赛事
Zhong Guo Jing Ying Bao·2025-08-20 23:18