BILIBILI(US:BILI) Xin Lang Ke Ji·2025-08-21 10:13Group 1 - Bilibili reported total revenue of 7.34 billion RMB for Q2 2025, representing a year-on-year growth of 20% [1] - Advertising revenue reached 2.45 billion RMB, also up 20% year-on-year, while gaming revenue surged to 1.61 billion RMB, marking a 60% increase [1] - Gross profit increased by 46% year-on-year, with a gross margin rising to 36.5%, marking the twelfth consecutive quarter of improvement [1] Group 2 - Net profit and adjusted net profit reached historical highs of 220 million RMB and 560 million RMB, respectively [1] - Daily active users reached 109 million, a 7% increase year-on-year, while monthly active users grew to 363 million, up 8% [1] - The average daily usage time per user was 105 minutes, an increase of 6 minutes compared to the same period last year [1] Group 3 - The CEO emphasized the importance of high-quality content in sustaining the community ecosystem and driving commercialization [2] - The company plans to continue its strategy focused on quality content to enhance its unique value and promote community prosperity [2]