B站二季度日均活跃用户1.09亿创历史新高，营收73.4亿元

Core Insights - Bilibili reported a revenue of 7.34 billion yuan for Q2 2025, representing a year-on-year growth of 20% [1] - The company experienced a net loss of 218 million yuan in Q2, an improvement from a net loss of 608 million yuan in the same period of 2024 [1] - Daily active users reached 109 million, marking a 7% year-on-year increase and a historical high [1] Revenue Breakdown - Advertising revenue for Q2 was 2.45 billion yuan, also up by 20% year-on-year [1] - Mobile game revenue surged to 1.61 billion yuan, reflecting a significant growth of 60% compared to the previous year [1] User Engagement Metrics - Monthly active users reached 36.3 million, showing an 8% increase year-on-year [1] - The number of paying users grew to 31 million, a 9% increase from the previous year [1] - Average daily usage time per user was 105 minutes, which is an increase of 6 minutes compared to the same period last year [1] Management Commentary - The CEO emphasized the importance of high-quality content in sustaining the community ecosystem and driving commercialization [1]