Group 1 - The advertising industry is experiencing significant stress and anxiety among professionals, leading to various psychological impacts [5][10][20] - Many professionals report a strong aversion to certain brands due to past challenging experiences with difficult clients, resulting in a reluctance to engage with those brands [5][14] - The constant pressure to respond quickly to client communications creates a heightened state of alertness and anxiety, often leading to physical symptoms such as stress-related health issues [9][10][20] Group 2 - There is a notable trend of professionals developing PTSD-like symptoms related to budget discussions, particularly when there is a discrepancy between proposed and actual budgets [11] - The industry has seen a rise in the use of certain buzzwords, such as "Z generation," which has led to a strong negative reaction among professionals who find these terms overused [12] - Professionals in the advertising sector often find themselves critiquing everyday items, such as menus or advertisements, due to their heightened sensitivity to design and presentation standards [16][18]
广告人的PTSD有多严重?
Hu Xiu·2025-08-21 11:25