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原材料价格“高烧不退”,看“羽毛羽绒之乡”如何破局
Sou Hu Cai Jing·2025-08-21 12:19

Core Viewpoint - The feather and down industry in Wuwei City, known as the "hometown of feathers and down," is facing significant challenges due to soaring raw material prices, prompting a transformation initiative towards a "hundred billion industry" goal [1] Group 1: Industry Overview - Wuwei Feather and Down Industrial Park has become the core area of the industry since its establishment in 2015, with 30 out of 45 local enterprises located there, contributing 40 billion yuan to the projected 50 billion yuan total output value in 2024 [2] - The industry encompasses four main sectors: feather slice processing for badminton, finished badminton manufacturing, supply of duck and goose down for national and export markets, and high-end fabric production from locally sourced down [4] Group 2: Raw Material Price Surge - The cost of high-end feather slices has increased from 0.4 yuan per piece in 2023 to 0.85 yuan in 2025, directly impacting the final product prices, while the price of premium goose down has reached a record high of 120 million yuan per ton, equivalent to 600 yuan per half kilogram [4] - The price fluctuations are attributed to a chain reaction in the supply chain, where a decrease in pork prices has led to reduced poultry sales, subsequently lowering feather production and causing a supply-demand imbalance [5] Group 3: Strategic Transformation - Wuwei's local industry relies heavily on a "buy nationwide, sell nationwide" model, resulting in minimal local production and profits, which constrains development [7] - The city is shifting its strategy from exporting raw materials to local deep processing, aiming to enhance product value and attract investment, with 12 new enterprises already established, including well-known clothing and sports brands [7] - This transformation is expected to increase corporate profits, boost local tax revenue, and create jobs, providing sustainable development momentum for the industry [7]