TINGYI(HK:00322) Xin Lang Cai Jing·2025-08-21 13:49Group 1 - Luo Yonghao announced an innovative project called "TBT" aimed at redefining instant noodles, which led to speculation about his entry into the instant noodle market [1] - The project was revealed to be a collaboration with Master Kong, where Luo serves as a "special product officer" to promote the new "Special Fresh Noodles" [1][6] - The new noodles are non-fried and use a unique cooking method, offering three flavors: Braised Snowflake Beef Noodles, Seafood Lobster Soup Noodles, and Mountain Wild Red Sour Soup Noodles [3] Group 2 - Master Kong's revenue for the first half of the year decreased by 2.7% to 40.092 billion yuan, marking the first decline in mid-year revenue in five years [6] - The instant noodle segment saw a 2.5% drop in revenue to 13.465 billion yuan, accounting for 33.6% of total revenue, with specific product categories experiencing varied performance [6] - The collaboration with Luo Yonghao is intended to leverage his brand influence to enhance market exposure for the new product, amidst a highly competitive instant noodle market [7][8]