长虹美菱上半年增收不增利 扣非净利润同比下滑9.81%

Core Viewpoint - Changhong Meiling's financial performance in the first half of 2025 shows revenue growth but declining profitability, indicating challenges in maintaining margins amidst competitive pressures [2][4]. Financial Performance - Revenue reached 18.072 billion yuan, a year-on-year increase of 20.8% [5]. - Net profit was 417 million yuan, a slight increase of 0.26% [5]. - Non-recurring net profit decreased by 9.81% to 390 million yuan [5]. - Cash flow from operating activities fell by over 50% to 1.361 billion yuan [5][10]. - The net profit margin declined from 2.84% in H1 2024 to 2.38% in H1 2025, a drop of 0.47 percentage points [4]. - Gross profit margin decreased from 11.28% to 10.44%, a decline of 0.83 percentage points [4]. Business Segments - The home appliance manufacturing segment accounted for over 99% of total revenue, with a 20.79% increase year-on-year [6][7]. - The air conditioning segment generated 11.575 billion yuan, representing 64.05% of total revenue, with a growth of 36.18% [7]. - Revenue from refrigerators and freezers fell by 4.17% to approximately 4.545 billion yuan [6][7]. - Small appliances and kitchen appliances saw a revenue decline of 6.14% to about 699 million yuan [6][7]. Market Dynamics - The overseas market contributed 35% of total revenue, growing by 32.17% to 6.367 billion yuan [8][9]. - However, the gross margin for the overseas market decreased by 1.83% to 8.05%, lower than the domestic market's 11.33% [8]. - Domestic revenue increased by 15.40% to 11.704 billion yuan, accounting for 64.77% of total revenue [9]. Operational Challenges - Inventory turnover days increased to 41.40 days, indicating a need for improved inventory management [10]. - The asset-liability ratio rose to 76.21%, an increase of 2.66 percentage points, suggesting a heavier debt burden [10]. - Two of the seven major subsidiaries reported losses, impacting overall profitability [10]. Future Outlook - The company anticipates significant downward pressure on domestic demand for major appliances in the second half of 2025 due to weakening consumer confidence and intensified competition [11][12]. - Plans for the second half include driving innovation, resource integration, and digital transformation to achieve both scale and profit growth [12].