成都车展预演车市新格局

Core Insights - The 2025 Chengdu International Auto Show is set to take place from August 29 to September 7, 2025, attracting nearly 120 automotive brands and expanding its exhibition area to 220,000 square meters, making it the largest A-level auto show in Southwest China [1][2] - The show will feature a significant presence of domestic brands, with a focus on new product launches and competitive strategies, reflecting the increasing market share of Chinese automotive brands, which reached 70.1% in July 2023 [2][3] - Luxury brands are also heavily participating, with notable new releases and showcases, indicating the strong purchasing power in the Southwest market [3][4] Industry Trends - The auto show will highlight the growing trend of domestic brands occupying larger exhibition spaces, with companies like Chery, BYD, and Great Wall Motors showcasing their latest models and technologies [2][3] - The integration of smart technology and electric vehicle innovations will be a key theme, with displays of AI robots and advanced battery technologies, signaling a shift towards the convergence of transportation and smart devices [4] Market Dynamics - The Chengdu Auto Show serves as a critical indicator for the future market landscape, with the increasing competition among domestic brands and the response from joint venture brands aiming to regain market share [2][3] - The event is expected to generate significant sales, as evidenced by last year's orders totaling 33,600 vehicles and a transaction value exceeding 5.8 billion yuan [1]