拿捏全球70%的假睫毛，山东这座小城是如何靠“造假”撬动百亿美妆市场的？

Core Insights - The article highlights the significant role of Pingdu, a county-level city in Shandong, in the global false eyelash market, accounting for 70% of the world's production [1] - It emphasizes the evolution of the industry over 40 years, transitioning from OEM (Original Equipment Manufacturer) to brand development and from imitation to innovation [1] Industry Overview - Pingdu has a resident population of just over 1 million, yet it dominates the false eyelash industry on a global scale [1] - The city has undergone substantial industrial evolution, showcasing a shift in production strategies and market positioning [1]