阜阳市颍州区：打造活力之城 激发消费动能

Core Viewpoint - The integration of culture, tourism, and sports in Yingshou District, Fuyang City, has significantly boosted local consumption and created vibrant night-time activities, enhancing the overall urban experience for residents and visitors [1][6]. Group 1: Cultural and Tourism Activities - A series of unique cultural and tourism activities have emerged in Yingshou District, igniting urban enthusiasm and stimulating consumer spending [3][6]. - Events like the "Starry Night Run" creatively combine fitness, night tourism, and outdoor music, attracting participants and enhancing the local atmosphere [3][6]. Group 2: Economic Impact - The "Starry Night Run" event led to a substantial increase in both revenue and foot traffic at the Double Clear Bay Water Street, with both metrics rising over 30% year-on-year [6]. - Local businesses have reported a significant uptick in sales during events, with some restaurants doubling their customer count compared to regular nights [8]. Group 3: Future Development - The local government plans to continue focusing on the deep integration of culture and tourism, aiming to develop new business models, scenes, and products to create a diversified consumption matrix [8].