AI时代如何甄别软件公司？美国市场最火的指标：NRR

Core Insights - The AI wave presents both opportunities and challenges, necessitating a reliable metric for investors to navigate the landscape [1] - Net Revenue Retention (NRR) is emerging as a key indicator for assessing a company's growth potential and customer loyalty, particularly in the context of AI product acceptance [1][2] - The lack of standardized calculation methods for NRR complicates cross-company comparisons and opens the door for data manipulation [3][4] Importance of NRR - NRR, or Net Dollar Retention, measures a company's ability to generate revenue from existing customers, with a rate above 100% indicating that existing customers are increasing their spending [2] - Rishi Jaluria from RBC Capital Markets emphasizes that enhancing the "wallet share" of existing customers is a more efficient and sustainable growth strategy compared to acquiring new customers [2] Caution with NRR Calculations - Investors should be wary of the varying calculation methods for NRR, as exemplified by Figma's reported 132% NRR, which only includes customers with annual contracts over $10,000, excluding a significant portion of its customer base [4] - Other companies, like GitLab and Rubrik, have also employed different strategies in reporting NRR, which can obscure the true financial picture [4] Tracking NRR Trends - Despite the discrepancies in NRR calculations, it remains a valuable tool for investors, especially when focusing on the quarterly changes within the same company rather than comparing absolute values across different companies [5] - Gil Luria suggests that observing companies with improving NRR trends can provide insights into their market performance and acceptance of AI products [5] Comprehensive Evaluation - Understanding the underlying calculation logic of NRR and integrating it with other financial metrics is crucial for making informed investment decisions [6]