“妙选银川”农产品促消费活动举行

Core Viewpoint - The "Miao Xuan Yinchuan" agricultural product promotion event aims to enhance consumer engagement and showcase the region's agricultural strengths, leveraging the recognition of Yinchuan as one of China's top ten ecological food cities [2]. Group 1: Event Overview - The event is part of the "Buy in China · Love Ningxia" initiative and marks the launch of a series of economic activities in Yinchuan [1]. - The "Miao Xuan Yinchuan" brand has been recognized as a public brand for ecological agricultural products, highlighting the region's agricultural development achievements [2]. Group 2: Consumer Engagement - The event featured a bustling exhibition area with 20 agricultural enterprises and cooperatives, showcasing a variety of high-quality products such as goji berries, fresh fruits, and prepared dishes [2]. - Interactive games, such as "roll the dice to win agricultural products," attracted families and created a lively atmosphere [2]. Group 3: Product Sampling and Sales - The product tasting area was particularly popular, with items like beef jerky and spicy rabbit meat drawing significant interest, leading to immediate purchases from consumers [4]. - The Yinchuan Agricultural and Rural Bureau set up a special area featuring high-quality agricultural products that had previously appeared at international exhibitions, enhancing local visibility [4]. Group 4: Strategic Development - The event not only promoted the "Miao Xuan Yinchuan" brand but also explored the integration of agriculture with cultural tourism and commerce, paving the way for future development [4].