1 Reason Every Investor Should Know About SoFi Technologies (SOFI)

Core Insights - SoFi Technologies' shares have increased by 198% over the past year, reflecting strong financial performance and growing excitement from investors [1][2] - The financial services industry is large, but SoFi is emerging as a respected brand with significant growth [3] Customer Growth - As of June 30, SoFi had 11.7 million customers, a 34% increase year-over-year, and over 10 times the total from the end of 2019 [4] - The increase in customers has led to a 43% growth in revenue for Q2, with projected revenue increases of 31% in 2025, 22% in 2026, and 20% in 2027 according to Wall Street consensus [4] Strategic Goals - CEO Anthony Noto has expressed confidence that SoFi will become a top 10 financial institution, indicating ambitious long-term goals [5] - The company is expanding its offerings, including the re-introduction of cryptocurrency trading and plans for an international money-transfer service utilizing Bitcoin's lightning network [6]